Strategic Internal Communications for a Diverse and Remote...
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Tuesday, April 21 • 2:15pm - 4:15pm
Workshop C: The Seven Ingredients in a Healthy Corporate Culture - led by VITIELLO COMMUNICATIONS GROUP

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Do you have an appetite for improving your company's culture? Are you looking to instill a strong corporate culture that not only attracts and retains engaged workforce, but also benefits society? Join Vitiello Communications Group (VTLO) as they take you through the seven ingredients in a healthy culture and help you identify how you can strategically transform the culture in your own organizations for greater societal value.

To be truly engaged, employees expect a sense of purpose and shared action with their company's mission, vision and values. Communications professionals are the executive chefs who craft this culture. As communicators, we bring together the key ingredients to nourish a hearty workplace that feeds the souls of your workforce while contributing to the well-being of our communities.

In this fast-paced, interactive session, VTLO shares its recipe for success. This presentation is base on real-life examples and their own survey of industry research and literature. We'll facilitate a dynamic discussion on topics of keen interest to modern practitioners of employee communication -- corporate culture, change management and change readiness, employee engagement and the employee experience.

In their practice, they have seen the convergence of corporate functional areas -- talent acquisition and management, corporate social responsibility, and culture/change/engagement. They'll show you through a series of current case studies how to align these areas to create an employer brand that attracts and keeps top talent. This workshop is for you if you enjoy sharing your ideas, learning insights from your fellow participants, and expect to leave with tools and techniques you can use immediately.

Following this session, you will leave with key takeaways including how to:

  • Access an online culture assessment tool to share with your team
  • Participate in an interactive poll that provides crowd-sourced feedback in real time
  • Learn from case studies for Fortune 500 clients who have applied our methodology
  • Gain insight on the shift from change management to change readiness
  • Get the data and research you need to make the business case for communication that supports the Employee Experience

Jill Vitiello, Chief Executive Officer
Vitiello Communications Group

Carol Feinberg, Vice President, Client Growth and Innovation
Vitiello Communications Group​​​

avatar for Jill Vitiello

Jill Vitiello

Chief Executive Officer, Vitiello Communications Group
Jill Vitiello is chief executive officer of Vitiello Communications Group (VTLO). She is an industry-leading entrepreneur and business owner who is passionate about the power of communication. An energetic visionary, Jill leads a high-performing team of talented professionals with... Read More →
avatar for Carol Feinberg

Carol Feinberg

Vice President, Client Growth and Innovation, Vitiello Communications Group

Tuesday April 21, 2020 2:15pm - 4:15pm